Having a digital presence for your business is an incredible asset that allows customers to find you. A professional website is an essential way to boost your brand’s digital presence. There are several platforms out in the market for building websites, of which WordPress is the most recommended.
WordPress, the world’s most popular open-source solution for managing content, powers 43.3% of all websites on the internet. It makes creating, organizing and publishing content accessible with tons of impressive features and WordPress plugins. It has ample customization possibilities and can be used to build websites of all sizes and complexities. The standard WordPress dashboard uses high-standard clean codes, making it a universal platform that anyone can effectively use.
Why Do We Choose WordPress?
At Genetech, we provide a complete suite of digital services, including website design and development, and WordPress is the most preferred CMS by most of our clients. With over 65 million websites and blogs created on WordPress and big companies like TechCrunch, TED, Quartz, Fortune, TIME, and CNN using it, it does not come as a surprise that marketers and developers choose it as a CMS of their choice.
Despite being the most flexible and powerful platform, it is easy for beginners. You can customize your entire site within minutes. With numerous plugins for security and social media features, it is a one-stop solution for all website requirements. It is search-engine-friendly, allowing robots to crawl and efficiently index your website. The powerful SEO plugins can further boost your site performance.
What Do WordPress Plugins Do And Why Using The Right Ones Is Important?
In WordPress, a plugin is a small software application used to extend the features and functions of a WordPress website. They play a significant role in building great websites without writing a single line of code.
Even though the WordPress core provides a robust publishing framework, these are the plugins that are widely responsible for making WordPress the most popular website builder. The plugins work similarly to the way mobile apps do for smartphones. They add extra functionality to your website, like adding a duplicate post, adding registration forms, or turning it into an online store, such as WordPress eCommerce plugins or WordPress membership plugins.
There are free and premium WordPress plugins to do things like improve SEO, boost your site’s performance by optimizing it, add contact forms, create galleries, etc. As they say, “There is a plugin for that.”
It doesn’t have to be one plugin. If you find two plugins working well together, go ahead. The count does not matter, but the quality does. You can have dozens of Best WordPress plugins running on your website, but adding a single poorly coded plugin can slow down your website.
Disclaimer: For using the right plugin, we follow the guidelines given by WP.Org. Additionally, we ensure that the plugins we use are frequently updated and have good ratings, reviews, and support available.
Our Top Picks For Our Clients
From AI-driven applications to WordPress websites for our clients, Genetech has expertise in numerous industries, including technology, health, education, tourism, energy, and consulting, from AI-driven applications to WordPress websites. As part of our website development process, we use WordPress plugins that we trust are reliable and rich with robust features.
However, with over 56,000 WordPress plugins available in the official plugin directory, it is difficult to find the right one for the job. But by following safety guidelines, you can find the right one for you.
These are our mosted used plugins and have proven valuable for creating the best administrator and user experience possible for our clients. Below given is the list of free and premium WordPress plugins we recommend.
- Advanced Custom Fields
- Yoast SEO – For all-in-one SEO Solutions
- WP Mail SMTP – For landing emails in Inbox, not in Spam!
- All In One WP Security & Firewall – Security is the priority
- WP Activity Log – Keep track Of Your Website’s Activities
- WooCommerce – Best e-Commerce Plugin for your Online Store
- WP-Optimize – No compromise on Optimization
- Asset Clean Up – Speed Optimization Is Important
- SVG Support – Icons and Visuals are Important.
- Pie Forms – A Plugin To Cater To All Your Forms Related Needs On WordPress.
Advanced Custom Fields
Clients are often looking for options to quickly update website content and for this, we build custom form-based input fields using Advanced Custom Fields. This plugin provides a user-friendly interface allowing anyone to update or add additional content to any page. With over 30 field types included, custom field management couldn’t be that easier!
ACF helps you take advantage of these custom fields and adds customized data to Posts and Pages and Categories, Taxonomies, Custom Posts, Custom Taxonomies, Menus, Widgets, and Options, all in just a few clicks and without writing any code.
PRICING
It is a freemium plugin with a premium plan starting at 49$/yr.
Yoast SEO – For all-in-one SEO Solutions
Yoast SEO is a great WordPress SEO plugin to help you make your website SEO-friendly. It analyses your content and provides an SEO score and suggestions on how to make improvements.
Furthermore, it is continuously updated with Google’s latest algorithms and takes care of the technical stuff like robots.txt, permalink URLs, sitemaps, includes a category for WordPress site, etc. It is one of the most downloaded WordPress plugins on the internet.
PRICING
It is a freemium plugin with a premium plan starting at 99$ per year.
WP Mail SMTP – For landing emails in Inbox, not in Spam!
WP Mail SMTP fixes your email deliverability by reconfiguring WordPress to use a proper SMTP provider when sending emails. Over 2 million websites use WP Mail SMTP because it’s a must-have.
WordPress uses the PHP mail function to send emails generated by WordPress or any contact form plugin by default. If the proper authentication isn’t there, emails either go in the SPAM folder or, worst, don’t get delivered. WP Mail SMTP plugin quickly resolves email delivery problems by improving and changing how your WordPress site sends email.
PRICING
It is a freemium plugin with a premium plan starting at 49$/yr.
All In One WP Security & Firewall – Security is the priority
All In One WP Security & Firewall is the ultimate security plugin that will take your WordPress site’s security to a new level and give you peace of mind.
WordPress is a secure platform, but stats show that it is the most hacked CMS for multiple reasons like weak passwords, poorly-coded plugins, and more. It reduces security risk by checking for vulnerabilities and by implementing and enforcing the latest recommended WordPress security practices like frequent software updates and backups.
PRICING
It is a free WordPress plugin with no paid version.
WP Activity Log – Keep track Of Your Website’s Activities
WP Activity Log is a feature-rich plugin that allows you to keep track of every change that happens on your website. It helps keep an eye on what is happening on your website and is the most highly rated WordPress activity log plugin.
This plugin helps the admin to manage & organize their WordPress site & users and quickly spot suspicious behavior before there are any security problems.
PRICING
A freemium plugin with a premium plan starting at 99$/yr.
WooCommerce – Best e-Commerce Plugin for your Online Store
WooCommerce is the most popular free eCommerce plugin to turn your WordPress site into an online store. Like WordPress, it is an open-source platform which means you have complete ownership of your store. It’s a perfect fit for you if you want to sell anything from your website, physical or digital.
WooCommerce is a robust plugin with built-in advantages for anyone wishing to sell online.
It comes bundled with the ability to accept payments via multiple platforms so people can make their purchases how they want. There are free and paid extensions for WooCommerce that help to add extra functionality to your online store and extend it as your business grows.
PRICING
It is a free WordPress plugin but has paid extensions to it.
WP-Optimize – No compromise on Optimization
The information you upload to your WordPress website goes into a unique database which over time can become bloated and may slow down your site. WP-Optimize is a WordPress site optimization plugin built to help clean up your WordPress database for maximized efficiency. The plugin works to de-fragment MySQL tables and remove data like pingbacks, trashed comments, expired transient options, post revisions, etc.
PRICING
It is a freemium plugin with a premium plan starting at 49$ per year.
Asset Clean Up – Speed Optimization Is Important
SVG Support – Icons and Visuals are Important.
Page speed affects user experience, which can make or break your site. Faster page speed can increase page views and conversions, reduce bounce rates, and improve user experience. Google loves your website more due to its speed, and the fast page load is a primary factor in search ranking.
Reduces the HTML code of the actual pages and makes the source code easier to scan if you want to search for something.
PRICING
It is a freemium plugin with a premium plan starting at 49$ per year.
Pie Forms – A Plugin To Cater To All Your Forms Related Needs On WordPress.
Pie Forms is an Intelligent WordPress plugin with a user-friendly interface. It has pre-made templates (free/paid) and is fully optimized for page speed. It is full of advanced features like smart tags, RTL support, anti-spam features (honeypot, all versions of Google ReCaptcha, hCaptcha, server-side validation), content restriction, GDPR compliance, and more. Anyone can create multipurpose forms for any type of business. The primary purpose of this plugin is to give users total control over their designs to create personalized forms in no time without writing a single line of code.
Pie Forms is for everyone having an online business with a WordPress website. It has a customer base in every industry, including hospitality, education, and consultation, and is a massive time-saver for bloggers, solopreneurs, and entrepreneurs.
PRICING
It is a freemium plugin with a premium plan starting at 19.99$. It offers perpetual licensing, i-e, Pay Once – Get full access to lifetime updates!
It’s a Wrap!
We at Genetech believe in providing value to our clients beyond just a one-time project delivery. We work closely with our clients and proactively search for ways to solve their problems and add extra value. Our approach to creating a better user experience gives us an edge over our competitors. If you are a client of Genetech already, you know how we work and how much User Experience matters to us. If not, you ought to give us a try!
Request a quote for free or reach out to us here, and our Expert PMs will set up a free consultation call with you!
I am a CodeGirls graduate with a passion for tech and content creation, currently working as a technical content writer at Genetech Solutions, one of Pakistan's leading software houses.
